During our most recent winter snowstorm, Frederick's "Top Chef" restaurant, VOLT, wanted to get the word out that they are not only open, but that they have a “Snow Fixe” menu – $35.00 for a three course, custom-prepared dinner. They had food they didn't want to spoil and all of their food delivery trucks were cancelled and absolutely no reservations because everyone cancelled!
Co-owner, Hilda Staples put the shout-out on Facebook, the Volt blog, Bryan's Twitter and three other local bloggers who posted the special adding their own special twist.
The result? Volt went from all reservations cancelled to 90 guests...during a blizzard! To put that in perspective, 100-115 seated guests is a great Saturday night.
The power is amazing if you know what to do with it!
